In 2007, two athletes started Rupture Clothing after a pair of grappling shorts manufactured overseas "ruptured" during a no-gi training session only two days after they were purchased. Fast forward to today, and Rupture Clothing, LLC. has evolved into one of the fastest growing athletic apparel companies on the market - a company that is renowned for it's never-ending dedication to quality and innovation, positive brand image and American made products manufactured under strict ethical standards.
In the beginning
Almost immediately, consumers began to take notice. Rupture grappling shorts and rash guards became an instant hit in the MMA and grappling community. Finally, athletes had a choice: high quality, classy designs, innovative products, made in the USA under ethical working conditions and priced competitively. Recreational, amateur and professional athletes began to demand Rupture gear in greater and greater quantities. More than once, demand for our products was so high that our evolving supply chain was severely disrupted. During our first 12 months in business, we became the official gear company of Bullshido.Net (the largest general martial arts site on the Internet), became the official sponsor of the Abu Dhabi Combat Club Regional Grappling Series, and sponsored numerous professional as well as amateur grappling and MMA athletes, including Demian Maia, Ben Saunders, Tim Credeur and many others. Rupture also gained the reputation of a athlete-friendly company, known for its generosity and promptness in athlete sponsorships.
The evolution of the Rupture brand
No one knows exactly how it happened, but some Rupture rash guards ended up in the hands of a few surfers. Very quickly, it became apparent that Judo, Jiu Jitsu and MMA athletes were not the only ones demanding our gear. Soon afterwards, triathletes, rock climbers, even competitive softball players began purchasing our compression tops. As Rupture began to expand, so did our market share in other sports. The feedback and support we received from our customers was tremendous. Our brand was becoming a household name in multiple market segments. In early 2010, we made our first entry into mainstream sports with the sponsorship of the Arsenal Softball team and several noted triathletes and competitive rock climbers.
Performance Training Series
After almost two years of research and development, we released our most revolutionary product to date: the Rupture Performance Training Series compression tops. Featuring dual-sided VaporDye sublimation, 50+UV protection, UltraGrade materials and a SupraLayer Anatomic fit, the compression tops were light years ahead of the competition. The response was overwhelming. The compression tops sold out almost immediately and to date, they remain the the standard by which every other compression top is measured. The Performance Training Series line solidified Rupture's position as the leading manufacturer of performance apparel in terms of innovation, quality and price. As a result, Rupture products can now be found in several major retailers, including Budo Videos and MMA Warehouse.
Looking ahead
The core focus of Rupture remains dedicated to producing the highest quality, most innovative performance gear, designed to meet the need of every competitor, as well as being great ambassadors of the sports we represent. Our long-term objective for the Rupture brand is to strengthen our position in the sports grappling and Mixed Martial Arts (MMA) and apply the same formula for quality, innovation and technical performance into other sport categories. These categories now include triathlon, marathon, softball, running, surf, rock climbing and various other sports. As our journey continues, our mission will never change.
For more information, please email us at info [at] ruptureclothing [dot] com.
There is an athlete inside each and every one of us. To those of you that wear our name, many thanks for your continued support.
Rupture Clothing
info [at] ruptureclothing [dot] com